Its4women.ie Announce New Sponsorship with RTÉ Radio and Television


Its4women.ie are pleased to announce a new sponsorship deal with RTÉ Media Sales. The deal which includes a six month sponsorship of 2fm Entertainment News and a six week sponsorship of First Dates Ireland which will both commence on Thursday 21st April.


Sponsorship of First Dates Ireland


Its4women.ie sponsorship of 2fm Entertainment News began last Thursday (April 21st) and will last for six months. The RTÉ radio coverage will include 40 sponsor credited stings to be broadcasted each week. Presented by Lottie Ryan, the one minute live bulletin features three showbiz stories every hour including all the breaking entertainment news as it happens! The bulletins go out live on the hour every hour from 9am to 4pm weekdays directly after all the main 2fm news bulletins. The sponsorship deal also includes a six-week long sponsorship with RTÉ2’s First Dates, which will comprise of sponsorship idents and online sponsorship across the six-week time span, including pre-rolls on all First Dates episodes and all catch-ups broadcast on RTÉ Player.


Sponsorship of 2fm Entertainment News


Willie O’Reilly, RTÉ Group Commercial Director said; “ We are delighted to welcome its4Women.ie on board as a sponsor on two individual RTÉ platforms. First Dates on RTÉ 2 will be a big success with young viewers and 2fm Entertainment News scores highly with young women, both proving a perfect match for its4women.ie.”

Speaking about the announcement of the new sponsorship deal between its4women.ie and RTÉ, Managing Director Gary McClarty, said: “its4women are delighted to be sponsoring and associated with RTÉ, Ireland’s national broadcaster.” McClarty continues: “As a company that strives to provide the best for our customers, we are looking forward to what the future of this relationship holds and to what will prove to be a fantastic six weeks of pure entertainment with First Dates and a further six months with Lottie Ryan on 2fm’s energetic Entertainment News.”


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